Press Releases


【News】Atlas Cutting Tools Brand Identity and Web Store has been Revamped, Revitalized and Relaunched




After a successful year of ecommerce growth in 2014, Atlas Cutting Tools has kicked off 2015 with an extended product range of premium USA manufactured cutting tools, the unveiling of a new brand identity and revamped web store.

Atlas Cutting Tools hired marketing and creative agency The AmGraph Group to carry out the rebranding and web store redesign. An improved user experience was at the heart of the strategy. Improving the look, feel and user experience for customers of Atlas Cutting Tools web store makes it easier to search and order the cutting tools they need for their manufacturing businesses.

Nicholas Dabbo, director of sales at Atlas Cutting Tools commented, “Our business has seen strong growth during 2014 and we have ambitious growth plans for 2015 and beyond. Our new web store gives us a great platform to further grow our online business and become one of the leading suppliers of USA manufactured cutting tools to manufacturing companies and machine shops across North America and beyond.”